Vintage Commercials

Role: Producer/Director

I haven’t produced or directed commercials for decades now. Nothing against them — in fact, they’re a great format for short-form storytelling — but ironically, the creative constraints are often tight, so it’s not something that particularly interests me anymore. There are scores more spots that I’ve worked on, but haven’t been able to access; those were the days of film and tape, which can get lost or damaged.

What I’ve managed to salvage here is a low-res file of an existing timeline, so there’s not much I could do with it. Cool to look back on, though — we often pushed the envelope on technology at a time when filming wasn’t done digitally and animation capabilities weren’t as advanced as they are now.